“In the beginning we just made a basic T-shirt in a good quality. And we still do.”
We grow and go further
Our success in creating a t-shirt that we sincerely want to wear every day has given us the motivation to create more products based on the same philosophy. And our journey is by no means over yet.
We create simple clothes that move nicely around changing fashion trends. Basic products that can be styled up and down and personalized. We neither invent the deep plate nor the most eye-catching outfit on the catwalk – instead we create simple and well-produced quality products that you will also want to wear next year.
We strive to be honest and we strive to be straightforward. Ambitions are high, but the bar will always be down to earth. We always want to include ourselves and we don't make things harder than they are. Even if we grow, even if we go deeper, and even if the product range is slowly but surely expanding, it's all still ultimately about one thing: uncomplicated and timeless clothes of high quality.
We grow and go further
Our success in creating a t-shirt that we sincerely want to wear every day has given us the motivation to create more products based on the same philosophy. And our journey is by no means over yet.
We create simple clothes that move nicely around changing fashion trends. Basic products that can be styled up and down and personalized. We neither invent the deep plate nor the most eye-catching outfit on the catwalk – instead we create simple and well-produced quality products that you will also want to wear next year.
We strive to be honest and we strive to be straightforward. Ambitions are high, but the bar will always be down to earth. We always want to include ourselves and we don't make things harder than they are. Even if we grow, even if we go deeper, and even if the product range is slowly but surely expanding, it's all still ultimately about one thing: uncomplicated and timeless clothes of high quality.